প্রকাশ: 06/11/2022
Twitter on Saturday
began rolling out a controversial new paid subscription system which the social
network's unpredictable new owner, billionaire Elon Musk, ordered staff to
build after taking over last week.
The platform's mobile app began offering an update that will
allow users to sign up for the new version of Twitter Blue, which Musk has said
will cost $8 a month, and is set to grant users a blue checkmark and perks such
as less advertising in their feeds.
"Starting today, we're adding great new features to
Twitter Blue," says the update, only on iPhones for now. "Get Twitter
Blue for $7.99 a month if you sign up now."
In a tweet, the California-based company's director of
product development Esther Crawford specified that the new service had yet to
go live.
"The new Blue isn't live yet -- the sprint to our
launch continues but some folks may see us making updates because we are
testing and pushing changes in real-time," she posted.
"New Blue ... coming soon!" she added.
On Friday, half of Twitter's 7,500 employees were laid off
by Tesla boss Musk.
He ordered the redesign of Twitter Blue as a priority,
making some teams work day and night on it, reportedly with a target launch
date of November 7 -- a day before the US midterm elections.
The current version of the service, which costs $5, contains
premium features, such as a more comfortable reading mode.
Musk wants to add a blue tick which until now has symbolized
account verification, though he has not explained how the paying accounts will
be verified.
Until now verification has been free and serves as proof of
authenticity for the accounts of users such as politicians, governments,
journalists, celebrities and sports figures -- a system Musk has derided as
"lords and peasants."
The update also lists other benefits mentioned by Musk, such
as the ability to post longer videos and audio messages.
"Since you're supporting Twitter in the battle against
the bots, we're going to reward you with half the ads and make them twice as
relevant," the offer states.
The Californian company needs to diversify its income,
heavily reliant on advertising. Several advertisers have suspended their
spending on the platform since its acquisition, after Musk vowed to dial back
content moderation.
– BSS/AFP
প্রধান সম্পাদকঃ সৈয়দ বোরহান কবীর
ক্রিয়েটিভ মিডিয়া লিমিটেডের অঙ্গ প্রতিষ্ঠান
বার্তা এবং বাণিজ্যিক কার্যালয়ঃ ২/৩ , ব্লক - ডি , লালমাটিয়া , ঢাকা -১২০৭
নিবন্ধিত ঠিকানাঃ বাড়ি# ৪৩ (লেভেল-৫) , রোড#১৬ নতুন (পুরাতন ২৭) , ধানমন্ডি , ঢাকা- ১২০৯
ফোনঃ +৮৮-০২৯১২৩৬৭৭